LG Electronics said on the 20th it will unveil a new Micro LED product that applies active matrix technology, which precisely controls each pixel, the "LG Magnit Active Micro LED."
Starting on the 21st in Korea, LG Electronics will launch the new LG Magnit (model LSAH007) in key global markets including North America. This is the top model in the LG Magnit lineup, LG Electronics' ultra-large, ultra-high-definition Micro LED display. LG Electronics said it maximizes immersion with a 136-inch size (about 3 meters wide and about 1.7 meters tall), 4K (3840x2160) resolution, and a contrast ratio reaching 1,000,000:1.
Among self-emissive Micro LED displays, in which each pixel emits its own light, the product applies active matrix technology that controls pixels individually, enabling far more delicate ultra-high-definition images than typical passive matrix products that control by rows and columns. LG Electronics said its proprietary module surface treatment technology minimizes light reflection, allowing accurate colors with deep blacks in any viewing environment.
The speakers built into the left and right of the screen deliver a total output of 100 watts (W) with up to 4.2-channel surround sound each. It supports eARC, which plays high-quality audio sources without loss, for rich sound.
The built-in 6th-generation artificial intelligence (AI) Alpha 9 processor analyzes the creator's intent to adjust picture noise and recognizes faces, objects, text, and backgrounds to deliver natural, three-dimensional picture quality. With 144Hz high refresh rate support, it provides an optimal picture for games and watching sports with fast motion.
Equipped with LG Electronics' proprietary smart TV platform webOS, it lets users easily enjoy the ad-supported free streaming service LG Channel, OTT, and games. By subscribing to "LG Gallery Plus," which offers a variety of content such as masterpieces and game illustrations to suit personal taste, users can turn their homes into a giant gallery. It supports AirPlay 2 and Miracast for conveniently sharing screens with iOS and Android OS devices.
The product applies Dolby's premium HDR video technology, "Dolby Vision." It was also recognized by global testing and certification body TUV Rheinland as a premium product that secures uniform color and a wide viewing angle despite being an ultra-large display. It received residential electromagnetic compatibility certification under the U.S. Federal Communications Commission (FCC) standards, and earned Class 2, suitable for home and indoor products, in the flammability assessment test defined by the British Standards Institution (BSI).
LG Electronics plans to later develop this product into an infinitely expandable video wall to target the B2B market as well. Park Hyung-se, president of LG Electronics' MS Business Division, said, "With an overwhelming size that fills the wall and ultra-high definition that transforms the home into a movie theater, the new LG Magnit will deliver a different level of home cinema experience for customers."