2025 NYCC booth overview. /Courtesy of Naver Webtoon

Naver Webtoon said on the 13th that it took part in the "2025 New York Comic Con (NYCC)" held at New York's Javits Center from Oct. 9 to 12, local time, opened an official booth, and successfully wrapped up its events.

New York Comic Con is a large-scale pop culture event held annually in New York, United States. It covers the full spectrum of pop culture, including comics, graphic novels, animation, film, and TV series. It boasts a massive scale, drawing hundreds of thousands of visitors each year.

Following last year, Naver Webtoon joined New York Comic Con for the second straight year, stepping up efforts to promote webtoons to North American users. This year, not only original webtoon characters such as "Viral Hit" and "Omniscient Reader," but also globally popular intellectual property (IP) characters from major North American publishers partnered with Naver Webtoon helped decorate the webtoon booth, capturing visitors' attention.

In particular, at the daily costume play events, fans dressed as a variety of globally popular characters, in addition to webtoon characters, gathered together to offer a major spectacle. Fan signings with 13 creators also drew long lines every hour, attracting many fans. Korean creators YC and Rakhyun of "Viral Hit" held their first signing in the United States, meeting with North American fans.

Kim Jun-koo, head of Webtoon Entertainment and CEO of Naver Webtoon, said, "Thanks to creators around the world who presented the excellent content they produced with blood, sweat, and tears to the world through our platform, countless people have come to know webtoons, and we have been able to bring great joy to fans at large-scale events like this," adding, "As corporations leading the globalization of webtoons, we will continue to work with a sense of responsibility to be a platform that brings joy to creators and fans around the world."

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