Line Manga. /Courtesy of Naver Webtoon

Line Manga, the Japan service of Naver Webtoon, ranked No. 1 in revenue among all applications, including games, in Japan's app markets in the third quarter of this year.

According to mobile app analytics firm Data.ai on the 10th, Line Manga ranked first in Japan's Android and iOS app market consumer expenditure rankings for July–September this year. Piccoma, an e-comics and novel platform, was second, followed by the game "Fate/Grand Order" and the short-form video platform "TikTok."

Line Manga maintained its upward momentum in the third quarter after also ranking No. 1 in overall app revenue in the first half of this year. Although this ranking included game apps with active in-app payments, Line Manga and Piccoma outpaced those games to post higher revenue.

Japan is the world's largest manga market, with a structure in place that extends manga into animation to sustain the life of intellectual property (IP). In line with this trend, Line Manga plans to produce local animations of the webtoons "High School Mercenary," "Omniscient Reader," and "Dark Moon."

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