Devsisters said on the 29th that it will team up with Lotte Premium Outlet to roll out the fall pop-up event "Cookie Camp."
The event is designed to share the seasonal joys of fall with not only Cookie Run fans but also the general public, and to expand intellectual property (IP) experiences and cultural touchpoints through offline activities. Through Oct. 9, Cookie Camp will run at the Uiwang branch, and from Oct. 17 to 26 at the Paju branch. During the period, visitors can meet "Brave Cookie and friends" heading out for fall camping across indoor and outdoor spaces at Lotte Premium Outlet.
Danish outdoor brand Nordisk is also joining the event. At the indoor "Cookie Run X Nordisk Store," two crewneck sweatshirts, two hoodies, and a ball cap—limited-edition collaboration apparel exclusive to the pop-up—were unveiled for the first time. Buyers of the items will also receive a coupon for the game "Cookie Run: Kingdom."
A separate Cookie Run store has also opened. Visitors can purchase limited-edition items themed for this Cookie Camp, including ▲ a padded blanket ▲ a Brave Cookie cushion ▲ a tumbler sticker set ▲ a Gummy Bear hot air balloon LED figure keyring ▲ an acrylic shaker keyring ▲ a carabiner keyring ▲ a cushion mouse pad. Perks with merchandise rewards are generously offered based on purchase amount.
An indoor camping photo zone and an event zone are also in operation. Visitors can use a photo booth to take four-cut photos in the Cookie Camp theme. On-site events such as verifying a follow on Brave Cookie's social media and a stopwatch mini game are open for participation at any time.