Chabot Mobility said on the 15th that it is accelerating its push into global markets by signing a memorandum of understanding (MOU) with major Mongolian corporations.
Mobility concierge platform corporation Chabot Mobility signed a strategic partnership with Mongolia's telecom carrier Gmobile LLC and energy and distribution corporation Magnai Trade LLC. Through this agreement, Chabot Mobility plans to gradually roll out integrated mobility services—such as car sharing, vehicle management, smart fueling and payment, and EV charging—by combining local telecom networks and gas station networks with its digital auto-commerce platform.
As of 2024, Mongolia's auto market is growing rapidly, with the number of registered vehicles exceeding 900,000. As a result, traffic congestion and demand for vehicle management are increasing, and Ulaanbaatar City has announced plans to establish more than 25 charging hubs by 2030 as it actively supports the spread of electric vehicles. Chabot Mobility strengthened its collaboration with major local corporations in line with this trend.
Gmobile is one of Mongolia's four major mobile carriers, providing nationwide networks and data services and recently expanding into digital services such as eSIM. Building on this, Chabot Mobility plans to offer car sharing and rental services with vehicle location tracking, reservations, and payments, as well as telematics services based on driving data. It also plans to enhance the local user experience with features that support EV charger search, reservations, and payments.
Magnai Trade is a petroleum import and distribution corporation that operates a gas station network across Mongolia and has recently expanded into distribution and retail. Under this agreement, Magnai Trade's gas stations will be converted into "mobility stations" that support smart fueling and app-based payments, as well as reservations for vehicle maintenance, car washes, and light repairs. Through this, it plans to provide integrated management services to customers of both internal-combustion vehicles and electric vehicles.
The agreement follows Chabot Mobility's participation in the Korea Transportation Safety Authority (TS)'s "TS Mongolia Voyager Project," where the company confirmed local market potential. After validating marketability through buyer meetings and a technology roadshow at the time, Chabot Mobility has now joined hands with key partners to launch full-scale business operations.
Kang Seong-geun, CEO of Chabot Mobility, said, "Mongolia is a market where vehicle penetration, EV transition, and digital payments are growing simultaneously, providing the optimal environment for Chabot's service model to generate synergy," adding, "Through collaboration with local corporations, we will validate our expansion model and, based on that, prove differentiated competitiveness in global markets such as Japan and North America."