ESTsoft announced on the 31st that it has entered into a business agreement with the content creator corporation Sandoll, accelerating its strategy to target the digital content market.
Sandoll operates a subscription-based font platform called 'Sandoll Cloud' and is the largest font corporation in Korea, boasting a cumulative subscriber base of 2 million. This agreement took place at the ESTsoft headquarters, with both parties agreeing to jointly build a service ecosystem that integrates ESTsoft's artificial intelligence (AI) human video production and dubbing platform 'PERSO.ai' with Sandoll's 'Sandoll Cloud.'
ESTsoft plans to link the video production service 'Studio PERSO' of PERSO.ai with Sandoll Cloud, enabling creators and designers to utilize AI human videos and professional fonts in a one-stop manner.
Additionally, both parties will collaborate on research and development of artificial intelligence (AI) models that support font recommendations optimized for video and the creation of new characters beyond service integration. ESTsoft aims to enhance the technology of PERSO.ai through this initiative and to accelerate service expansion via the Sandoll Cloud platform. An improved subscription model based on user feedback is also expected to be unveiled.
Jung Sang-won, CEO of ESTsoft, said, "The integration of the innovative AI technology of PERSO.ai and Sandoll's design sensibility will provide new value to the content market," and noted, "We plan to continuously pursue various attempts to strengthen PERSO.ai's competitiveness in the global market going forward."