Cybersecurity corporation Genians announced on the 22nd that it will participate in the world's largest cybersecurity exhibition, the RSA Conference 2025 (hereinafter RSAC 2025), held at the Moscone Center in San Francisco, USA, from the 28th to May 1 (local time), for the 11th consecutive year.
RSAC is a global event where security professionals from around the world gather. Last year, more than 41,000 participants attended. It is also referred to as the CES of the security industry, where the latest technologies and trends can be viewed at a glance. This year's theme is "Many Voices. One Community," emphasizing the process of security professionals with different perspectives collaborating and innovating to create a single community.
Genians will showcase key security solutions such as ▲NAC (Network Access Control), ▲ZTNA (Zero Trust Network Access), and ▲EDR (Endpoint Detection & Response) at this exhibition. Along with product demonstrations, customer success stories will be introduced, focusing on enhancing the practical utility and understandability of the solutions. Attendees will be able to directly experience how to implement a secure security environment at various touchpoints, including networks and endpoints.
In particular, the "Genians EDR," which was first unveiled to the global market last year, is an on-premises (built type) endpoint security solution. It has developed competitiveness that meets the demand of corporate customers wishing to establish their own security infrastructure. In a global market where cloud-based EDR products are predominant, the distinction of being on-premises is expected to act as a strong competitive element for Genians.
Genians is expanding endpoint security functions through a modular structure rather than a single-function focus, and is also providing "MDR (Managed Detection and Response)" services. The company is actively promoting the evolution into an "integrated security platform" based on this technological foundation.
Genians' NAC is a solution that can identify and control all devices connected to the network in real time. It provides excellent visibility and detailed access control capabilities, and can be flexibly applied in various environments such as on-premises and cloud. ZTNA effectively controls information access through an architecture optimized for IT and security environments, providing interfaces that support seamless integration and collaboration with various data security products.
Genians presents ▲Zero Network Changes, ▲Zero Integration, and ▲Own Your Protection as core messages. It emphasizes that effective security is possible without network changes or complex integrations, aiming to reduce the burden of adoption for customers and convey substantial security value. Under the theme "Stronger Together with," it plans to introduce integration cases with global partner vendors and highlight the potential for expanding the security ecosystem.
Kim Kye-yeon, CTO and head of the U.S. branch of Genians, noted, "Genians is realizing security that encompasses various areas, including networks and endpoints," adding, "We plan to deploy technology and strategies targeting the global market through this RSAC 2025."