SOOP officially announced the release of its artificial intelligence (AI) manager 'SARSA (SOOP AI Realtime Streaming Assistant)' on the 17th, which serves as a manager for streamers and users.
SARSA is a helper AI that aids streamers in managing their content and encourages user participation in a real-time broadcasting environment. In this first phase of its open release, two features have been applied: broadcasting setup support and AI broadcasting summaries. The broadcasting setup manager automatically performs environment settings and synchronization adjustments through voice commands, while the AI broadcasting summary summarizes key points to help viewers who join in the middle of the broadcast quickly understand the content.
SOOP plans to expand SARSA's real-time operating functions through a second open release on May 15. Features such as automatic chat management, AI gifting, and easy background music playback will be introduced to support streamers in conducting broadcasts conveniently without interrupting the flow of content.
A third open release scheduled for June 16 will focus on AI-based content analysis and communication functions. Even if the streamer steps away during the broadcast, the AI will continue conversations with users, and after the content ends, it will introduce a feature that automatically organizes analyses of viewer reactions and sponsorship timing.
SOOP noted that it plans to expand the features of SARSA to include revenue generation and brand collaboration in the future. There are also plans to develop a function that detects products used during the broadcast and connects them to advertisements or sponsorships or automatically suggests advertising exposure tailored to the streamer's break time.