KRAFTON announced on 4th that its life simulation game 'inZOI' surpassed 1 million cumulative sales just a week after its Steam Early Access release.
inZOI was released on Steam as Early Access on the 28th of last month. Just before its launch, it ranked first on the Steam Popular Wishlist, and on the day of its release, it achieved the top spot as the 'most popular game on Steam (by revenue)' in just 40 minutes after sales began. It continues to maintain a position among the top sellers on Steam across all sales countries, particularly in North America and Asia.
As of the 4th, user ratings on Steam garnered a positive response of 83%, maintaining a 'Very Positive' rating. It continues to perform well, ranking first in viewer numbers in the game category on broadcasting platforms, and it ranked third on Twitch. The user creation sharing platform 'CANVAS' has surpassed 1.2 million users, with over 470,000 creations posted.
KRAFTON increased anticipation for the game through various means, including participating in global gaming shows, collaborating with global influencers, conducting online showcases, and releasing a demo version before the launch. Even after the launch, it is generating positive responses throughout the community through gradual information disclosure and user-friendly operational strategies.
KRAFTON CEO Kim Chang-han said, "I am pleased and grateful to be able to introduce inZOI to users worldwide through Early Access" and noted, "We will continue to communicate actively with users and develop inZOI into KRAFTON's long-term franchise IP."