The representative of Stress Solution, Baik Ryeol, and employees pose holding the teddy bear sleep doll that they will showcase at the exhibition. /Courtesy of SKT

SK Telecom announced on the 27th that it will showcase AI collaboration cases and innovative ideas and technologies with 15 AI startups hoping to enter the global market under the slogan "Do the Good AI with Startups" at the 4YFN (4 Years from Now), an event associated with MWC25.

The "4YFN (4 Years from Now)" aims to discover promising startups with the potential to participate in the main MWC exhibition four years from now, creating a space for exchange and assisting startups. It will be held for four days from March 3 to March 6 at Hall 8.1 of Fira Gran Via, where MWC25 takes place.

MWC has long addressed the important agenda of closing the information technology gap and social inequality through the advancement of ICT technology, while "4YFN" has established itself as a communication venue where promising startups with innovative technologies actively exchange ideas.

To support the global market entry of AI startups, SK Telecom has operated a booth themed "AI Innovation Startups" at 4YFN since last year. This year, it plans to introduce various collaboration cases with SK Telecom along with 15 AI startups, including "XL8," "Nota," and "TUAT," which joined the "K-AI Alliance" through SK Telecom's AI startup growth support program.

"XL8" is a startup that provides media translation solutions, real-time AI subtitling, and interpretation services. At last year's SK AI Summit 2024, it offered real-time interpretation of the entire event through its self-developed AI interpretation subtitling service, "EventCAT."

"Nota AI" is a corporation developing on-device generative AI and AI optimization solutions. Last year, it collaborated with SK Telecom to develop AI-based on-device power-saving technology. "TUAT" developed the AI-based visual assistance voice guidance app "Sullivan Plus," which won the GSMA Global Mobile Awards in both '22 and '24.

"Yatab Entertainment" operates a metaverse youth counseling service called "Meta Forest" using AI technology, and was jointly selected as a finalist for the GSMA Global Mobile Award in '25 with SK Telecom. "Hudson AI" is a corporation providing AI-based multilingual dubbing solutions, participating in AI dubbing content for movies provided by SKB, while "Stress Solution" has developed an AI-based stress prediction modeling and customized solution called "Healing Beats," supplying content to SK Telecom's V-Coloring service since last year.

Nabifra is a corporation specializing in AI-based logistics robot autonomous driving services, possessing technology to control and monitor multiple robots. Other AI innovation startups to be introduced include "VTouch," a next-generation user interface technology corporation that has won CES Innovation Awards for five consecutive years, and "Nation A," which develops 3D character motion creation solutions utilizing generative AI technology.

Shin Hyun-jin, CEO of Hudson AI, noted, "By showcasing not only the AI dubbing solution but also the voice synthesis technology for the newly prepared AI agents, we expect to seek opportunities for collaboration and network expansion with global corporations."

Park Jung-tae, CEO of Nabifra, expressed, "I am very pleased to introduce AI-based ultra-precision robot autonomous solutions and a multi-robot collision prevention control solution for over 100 robots to the global market at MWC25," adding, "We aim to create collaborations with global AI, telecommunications, logistics, and manufacturing companies through this exhibition."

Um Jong-hwan, Deputy Minister of SK Telecom's ESG promotion, stated, "Following last year, we have set up an exhibition booth themed 'AI Innovation Startups' this year," and added, "SK Telecom plans to continue to discover innovative AI startups that contribute to social development and collaborate to build a sustainable society."

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