Local golfers enjoy screen golf at the direct store of Kakao's American joint venture Golf (GOLF) VX. /Courtesy of Kakao VX
Local golfers enjoy screen golf at the direct store of Kakao's American joint venture Golf (GOLF) VX. /Courtesy of Kakao VX

Kakao VX announced on the 25th that it has introduced the screen golf brand "Friends Screen" in the United States through its joint venture "Golf VX."

Golf VX has opened a directly operated store of approximately 338 pyeong in Arlington Heights near Chicago, Illinois, installing 12 units of the global model "FA Global" equipment, and operates with 11 open bays and 1 room equipment. The store offers a unique experience to customers as part of its tech branding utilizing advanced technology, featuring a robot bartender providing beverage service.

A Kakao VX official noted that the response from U.S. consumers regarding screen golf has been positive, and there are plans to open a double-digit number of stores in the U.S. within this year.