On the 13th, immersive extended reality (XR) corporation OLIM PLANET announced that it would conduct a virtual reality (VR) fandom platform business.
Exromeda is a service that OLIM PLANET beta launched as an XR content portal last May. It has been exploring new business directions by showcasing various immersive contents such as virtual reality (VR) and 360-degree images, as well as VR360 videos. This year, OLIM PLANET plans to transform Xromeda into a “VR fandom platform” and create an environment where immersive content creators can interact with fans and generate revenue, aiming to spread XR culture.
The Xromeda being launched this time is the first VR content-based fandom platform in the country, allowing anyone to open a channel and become a creator after signing up. It supports all types of content, including VR 360 and VR 180 videos and images, as well as standard 2D videos, and provides a dedicated XR player and head-mounted display (HMD) mode to implement an optimized content viewing environment.
Currently, creators on Xromeda can generate revenue through a membership subscription model. In the first half of the year, a wide range of monetization models, including individual content payment, branded content, fan support, and commerce, are expected to be added.
Users can easily register payment methods and quickly pay for and enjoy their desired creator content. A user-friendly user experience (UI) has also been provided, allowing members to easily manage their memberships, distinguishing between paid and free options, and explore various membership options from creators.
Xromeda plans to enhance support for global users as well. It will expand support for channel descriptions and comment features not only in English and Japanese but also into Vietnamese, Thai, and Indonesian languages, where K-content is popular, accelerating the acquisition of global members.
Ahn Ho-jun, vice president of OLIM PLANET, noted, “Xromeda will surpass 2D-based media and introduce expanded XR content, creating a new creator economy and innovating users’ content experiences.” He added, “We will continue efforts to activate the market by fostering an XR content ecosystem and enhance synergy between Xromeda, creators, and the XR industry, presenting a model for mutual growth.”