Former OURHOME Vice Chair Koo Jee-eun joins the board of Graphene Square, leading the expansion of the new material graphene (Graphene) into the Foodtech and consumer goods markets.
Graphene Square said on the 4th that it has brought the former vice chair onto its board. Graphene, composed of a single layer of carbon atoms, is regarded as a next-generation advanced material with thermal conductivity and electrical conductivity about 10 times higher than copper, and high mechanical strength. The company plans to use the former vice chair's arrival as a turning point for graphene to establish itself as a core material driving Foodtech innovation beyond household goods such as kitchen appliances.
In Nov. last year, Graphene Square completed a roll-to-roll mass production plant in Pohang, establishing a commercial production system for graphene based on chemical vapor deposition (CVD). Based on this, the strategy is to expand its business from industrial materials to the consumer and lifestyle markets. Graphene Square is set to launch a "graphene multicooker" that applies graphene mid-infrared heating technology capable of heating evenly through the interior of food while minimizing moisture loss.
New Director Koo Jee-eun, during the tenure as OURHOME vice chair, led strategy and operations across the entire value chain of the food industry, including B2B contract catering, home meal replacement (HMR), and global expansion. Based on experience leading the digital transformation and advancement of the food industry, Koo is expected to contribute to the practical commercialization and market diffusion of graphene materials.
Graphene Square counts Samsung Venture Investment as its second-largest shareholder and is conducting joint research with Samsung Electronics on graphene application technologies. The company is led by CEO Hong Byung-hee, a professor in the Department of Chemistry at Seoul National University. The new director, Koo, made a direct investment in Graphene Square in Mar., joining as a shareholder and director.
Koo said, "Graphene technology is a game changer that goes beyond a simple material to drive innovation across industries," adding, "We will focus on identifying practical applications that connect to consumer value in the food and lifestyle industries and bringing them to market."