Former OURHOME Vice Chair Koo Jee-eun joins the Graphene Square board, leading the expansion of the new material graphene's Foodtech and consumer goods markets.
Graphene Square said on the 4th that it has appointed the former vice chair to its board. Composed of a single layer of carbon atoms, graphene is regarded as a next-generation advanced material with thermal conductivity and electrical conductivity about 10 times higher than copper, and high mechanical strength. The company plans to use the addition of the former vice chair as a turning point for graphene to establish itself as a core material driving Foodtech innovation beyond household goods such as kitchen appliances.
In Nov. last year, Graphene Square completed a mass-production plant in Pohang using a roll-to-roll (Roll-to-Roll) process, establishing a commercial production system for graphene based on chemical vapor deposition (CVD). Based on this, it plans to expand its business scope from industrial materials to the consumer and lifestyle markets. Graphene Square is set to launch a "graphene multicooker" that applies graphene mid-infrared heating technology, which minimizes moisture loss while heating food evenly to the core.
New Director Koo Jee-eun, during Koo's tenure as OURHOME vice chair, led strategy and operations across the entire value chain of the food industry, including B2B group catering, home meal replacement (HMR), and global expansion. Based on experience leading the digital transformation and advancement of the food industry, Koo is expected to contribute to the practical commercialization and market spread of graphene materials. Koo made a direct investment in Graphene Square in Mar. and joined as a shareholder and director.
Graphene Square counts Samsung Venture Investment as its second-largest shareholder and is conducting joint research with Samsung Electronics on graphene application technologies. The company is led by CEO Hong Byung-hee, a professor in the Department of Chemistry at Seoul National University. The new director Koo made a direct investment in Graphene Square in Mar. and joined as a shareholder and director.
Koo, the new director, said, "Graphene technology is a game changer that goes beyond a simple material to drive innovation across industries," adding, "We will focus on identifying practical applications that translate into consumer value in the food and lifestyle industries and connecting them to the market."