CERAGEM Co.'s Celtron Circulation Chair. /Courtesy of CERAGEM Co.

CERAGEM Co. said on the 13th that it will unveil the blood circulation improvement medical device "Celtron Circulation Chair" on the 15th through Shinsegae Live Shopping.

The Celtron Circulation Chair is a new chair-type medical device certified by the Ministery of Food and Drug Safety, developed based on the medical device technology and know-how that CERAGEM Co. has accumulated. It assists whole-body blood circulation by applying potential therapy that generates electrical potential energy through two electrode pads. In addition, its heating function, which rises to as high as 60 degrees, delivers heat to key areas such as the back, waist, and hips to induce increased blood flow and help relieve muscle pain.

It can be used simply by sitting in the chair without attaching any separate device, and it provides a comfortable resting environment for users by applying a reclining function of 140 degrees for the upper body and 180 degrees for the lower body.

In addition to the functionality of a medical device, the Celtron Circulation Chair was designed to harmonize with living spaces so it naturally fits in various areas such as the living room, bedroom, and study. The rounded wing headrest and restrained backrest and armrest designs realize an aesthetic form that comfortably embraces the user.

The first home shopping broadcast of the Celtron Circulation Chair will air on the 15th on Shinsegae Live Shopping, followed by an additional broadcast on the 21st on Hyundai Plus Shop. CERAGEM Co. will also run a special monthly subscription promotion through this home shopping broadcast. In addition, prizes such as Shinsegae Department Store gift certificates and Starbucks Americano mobile coupons will be given out through a drawing.

A CERAGEM Co. official said, "With the home shopping launch of the Celtron Circulation Chair, consumers can now experience CERAGEM healthcare products through various channels," and added, "We plan to expand customer touchpoints across various distribution channels, including offline stores such as Wellounge and Wellstore and the official mall."

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