Global AI dance platform AUDITION ME is running an "AI sebae challenge," which combines Korea's traditional New Year's bow with AI technology, through the 18th to mark the Lunar New Year holiday.
The challenge applies AUDITION ME's advanced AI motion recognition technology, previously used for K-pop dance analysis, to Korea's unique sebae tradition. Users around the world can learn the sebae moves by following real-time AI guidance provided in the app and enjoy traditional culture like a game.
The AI built into the AUDITION ME app analyzes participants' movements by the second. It precisely recognizes key sebae motions such as hand placement, the sequence of bending the knees, and the angle of bowing the waist. It immediately corrects incorrect movements and assigns scores based on accuracy. Users can check their sebae scores, challenge the global rankings, and aim to become a "sebae master."
AUDITION ME also strengthened its gamification features. The participant with the highest score receives the title "AI sebae king" along with a special New Year's cash gift. Regardless of score, cash gifts are also given by lottery. Participants can follow the AI guidance in the app's "sebae challenge" mode, perform the bow, and share their analysis results.
Jeong Gyeong-ryeol, CEO of Kalavinka Entertainment, which operates AUDITION ME, said, "AI technology developed for dance evaluation has combined with Korean traditional culture to create a space for cultural exchange where foreigners can accurately learn sebae," adding, "We will grow into a global platform that spreads K-culture beyond K-pop worldwide through AI."
Meanwhile, Kalavinka Entertainment secured seed investment last year and was selected for the Ministry of SMEs and Startups' TIPS program. This year, it is accelerating global expansion through the early startup package and the TIPS overseas marketing program. The "AI sebae challenge" is available anywhere in the world through the official AUDITION ME app.