Hyundai Mobis is preparing for the coming era of software-defined vehicles (SDV) and electrification based on a leading vision and technological prowess. The plan is to focus on innovation that can lead the market and customers, greatly strengthening technological competitiveness and profitability while concentrating capabilities on future growth engines such as Robotics.
According to the industry on the 21st, Hyundai Mobis recently finalized its New Year management strategy in this direction. The core judgment is that the best way to secure leadership in the future mobility market is ultimately to secure unrivaled technological competitiveness. The company's foundation is next-generation core component technologies that can be proposed from the early stages of vehicle development by responding preemptively to market demand.
Accordingly, Hyundai Mobis is accelerating development of the latest technologies, including SDV integrated solutions, Autonomous Driving, and on-device artificial intelligence (AI). It is also stepping up efforts to penetrate global markets by developing and commercializing leading technologies such as economical drive battery systems for electric and hybrid vehicles for eco-friendly mass adoption, battery safety solutions, and integrated controllers.
The company also aims to secure capabilities early in new growth areas for the future. As new growth engines that align with Hyundai Mobis' strengths and can contribute to strengthening Hyundai Motor Group's competitiveness, it has put forward vehicle semiconductors and core parts for Robotics.
In vehicle semiconductors, Hyundai Mobis is both a buyer of individual chips that go into integrated controllers and a supplier that produces semiconductor units needed for finished vehicles. In other words, it can serve as the right player to connect finished vehicles and semiconductor suppliers to grow the vehicle semiconductor ecosystem.
To link Korea's semiconductor industry infrastructure, which is centered on consumer chips for IT and home appliances, to a vehicle semiconductor ecosystem, Hyundai Mobis hosted the 1st vehicle semiconductor forum "Auto Semicon Korea (ASK)" in September last year. With participation from key domestic semiconductor industry officials including Samsung Electronics, LX Semicon, and SK keyfoundry, the plan is to hold ASK regularly and lead a private-sector-driven revival of the vehicle semiconductor industry.
Hyundai Mobis also plays a big role in Hyundai Motor Group's robot vision. That is because it is set to be responsible for producing actuators, the robot joints that account for 60% of robot costs. A Hyundai Mobis official said, "In the field of core Robotics parts, where there is still no overwhelmingly dominant company, we plan to grow quickly into the No. 1 actuator company based on advantages in mass production and manufacturing know-how." The company will further expand into sensors, controllers, and hand grippers.
Based on the advancement of core technological capabilities and early acquisition of capabilities in new growth engines, Hyundai Mobis plans to create a virtuous cycle between advanced research and mass-production development, and further maximize mass producibility and manufacturing know-how into differentiated market competitiveness. A Hyundai Mobis official said, "We will not stop at simply securing new technologies, but will quickly and timely bring to market the technologies the future mobility market wants."