imweb said on the 15th that the cumulative transaction amount of client companies operating their own online stores has surpassed 7 trillion won.
imweb reached a cumulative transaction amount of 1 trillion won in 2020, 3 trillion won in 2023, and 6 trillion won last year. The time it takes to reach a cumulative transaction amount of 1 trillion won is getting shorter. With transactions continuing across various industries, it recorded an average annual growth rate of 34% over the past five years.
imweb started as a service that allows users to create websites without separate development knowledge and has now expanded into an integrated solution that supports overall brand operations. From orders and payments to data-driven marketing and customer management, it has advanced the functions and infrastructure needed to run owned online stores.
Among the brands running their own online stores on imweb, cases with annual sales in the several billions of won are increasing. The food brand "Madamju" and the handmade dessert brand "Mont Cookie" achieved shares of 90% and 80%, respectively, from their own-store sales. The cosmetics brand "Yourn" is posting a repurchase rate exceeding 45%.
Chief Executive Lee Su-mo of imweb said, "With this achievement as a starting point, we will drive the next stage of brand growth through bold investments across products, data, and the organization."