Vice Chairman Jang Jae-hoon of Hyundai Motor Group said the group will marshal the capabilities of all affiliates and accelerate to ensure success in artificial intelligence (AI) Robotics.
On the 7th (local time), after touring Hyundai Motor Group's CES 2026 pavilion set up at the Las Vegas Convention Center (LVCC), Jang told reporters, "The success of AI Robotics depends on speed," adding, "Every group company needs to get on this."
"The speed of building the ecosystem is crucial," Jang said, adding, "China is putting a huge emphasis on robots, so timing-wise we need to focus on them," reiterating the point.
At this CES, Hyundai Motor Group unveiled Atlas, its next-generation Humanoid Robot, and laid out its AI Robotics strategy. Atlas will be deployed starting in 2028 at Meta Plant America (HMGMA), the group's dedicated eco-friendly vehicle plant in Georgia, and its scope of work will expand to parts assembly starting in 2030.
Hyundai Motor and Kia will provide manufacturing infrastructure, process control, and production data. Hyundai Mobis will develop precision actuators, and Hyundai GLOVIS will optimize logistics and supply chain flows.
"People have talked about AI for years, but through this CES we pooled the group's strength and organized the plan based on real data," Jang said. "It was good that affiliates could each present their strategies for transitioning to AI in an integrated way."
On home robots, Jang said, "After verifying safety, I believe the right strategy is to go from B2B (business-to-business) to B2C (business-to-consumer)," explaining, "Rather than going straight to consumers, we can use them in factory environments first and then expand to the broader industry."
Meanwhile, Hyundai Motor Group Chairman Chung Eui-sun held a private meeting the previous day in Las Vegas with Jensen Huang, chief executive officer (CEO) of Nvidia. Regarding the meeting, Jang said, "It was a courtesy visit and an encouraging atmosphere," adding, "I have nothing specific to share."