A visitor tests the AI Healthcare Robot 733 at the CES 2026 event./Courtesy of Bodyfriend

Healthcare robot corporations Bodyfriend said on the 7th that it will take part in CES 2026, the world's largest home appliance and information technology (IT) show held in Las Vegas, for the 10th consecutive year.

At CES 2026, which runs from the previous day through the 9th (local time), Bodyfriend will push to expand in the global market. It presented "K-healthcare robot," a fusion of artificial intelligence (AI), robots, and Digital Healthcare.

At CES 2025, Bodyfriend won an innovation award with the wearable AI healthcare robot 733, which represents Bodyfriend's core "Robotics Technology." The product stands up and sits down on its own, assists with sitting and standing, and features technology that actively extends movement of the human limbs based on an understanding of the musculoskeletal structure.

At this CES 2026, it unveiled for the first time worldwide a model with a new "ankle rotation" technology and staged collective choreography to demonstrate its movement as a robot.

AI functions developed with its own big data–based algorithms are also expected to draw attention. "Da Vinci AI," which measures stress levels and recommends suitable massages, is the flagship. It will also unveil a function that provides optimal massages by combining AI-recommended massages based on user body information such as age, sex, height, and weight with temperament information from saju palja, horoscopes, and MBTI from East and West.

A Bodyfriend official said, "Healthcare robots already account for about 50% of the domestic massage chair market, and overseas results are also surging more than double from a year earlier, changing the market landscape," adding, "With the AI healthcare robot unveiled at this CES, we will open an era in which anyone at home can easily receive deep massage while having biometric signals analyzed by AI and provided with the optimal solution."

At this CES 2026, Bodyfriend will set up a booth of 157 pyeong in the main exhibition space "Central Hall" inside the Las Vegas Convention Center (LVCC) and unveil a total of 40 products in 21 lines. The lineup includes unreleased products such as the wearable AI healthcare robot "733," the new massage bed "Famille," and the new small massager brand "Bodyfriend Mini."

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