CJ Logistics said on the 29th that it signed a business agreement with the Korea Merchants Association to build a "coexistence logistics collaboration model for traditional markets."
The agreement centers on allowing products purchased by consumers to be received on site and delivered immediately through a joint delivery center within traditional markets.
When consumers purchase products and have them received at each store using a QR code, the items are collected at the joint delivery center and processed for batch delivery.
Both sides expect it will help revitalize traditional markets by addressing the need for consumers to carry their purchases themselves despite poor parking conditions.
For parcel couriers, installing a joint delivery center would reduce travel routes because they would not need to go from store to store to handle small-lot parcels.
In addition, CJ Logistics will participate as a logistics company in events such as the Excellent Market Expo and regional specialty product expos organized by the Korea Merchants Association to support product sales.
CJ Logistics also plans to cooperate in promoting excellent traditional markets nationwide and regional specialty products by using its own online and offline promotion channels.
The two sides plan to select traditional markets for a pilot operation, flesh out the collaboration model, and then expand it nationwide so that the central government and local governments can participate.
The signing ceremony was held on the 24th at the Korea Merchants Association Daejeon office conference room. Attendees included Yoon Jae-seung, CJ Logistics O-NE division Deputy Minister, and Lee Chung-hwan, president of the Korea Merchants Association.
Deputy Minister Yoon said, "We will establish a joint logistics system to contribute to improving logistics efficiency in traditional markets and position ourselves as a coexistence corporations that leads to increased use of traditional markets."