We will prepare for the next 100 years with a new group vision: "Move the world toward a better future by leading better lives and sustainable prosperity for humanity through innovation."
Cho Hyun-min (Emily Lee Cho), president of Hanjin, said this while introducing a new vision at Hanjin Group's 80th anniversary ceremony at the Grand Hyatt Seoul in Yongsan-gu, Seoul, on the 23rd. It is the first time in five years that Cho released a new vision since releasing "Vision 2025" in 2021.
At the time, Cho set 2025 targets of 350 billion won in revenue and 175 billion won in operating profit. Hanjin's revenue last year was 300 billion won, and operating profit was 100 billion won. Cho said, "(Hanjin Group) has constantly pioneered new logistics paths under the founding chairman's business philosophy of susongboguk (repaying the nation through transportation) and the dedication of the former chairman. We will grow into a corporations loved by the world beyond the Republic of Korea."
Cho presented seven future growth strategies that day. ▲ Enter the aerospace and future mobility sectors in connection with Korean Air ▲ Lead innovation in AI-based logistics technology ▲ Build space logistics solutions ▲ Provide top-tier transport and logistics services through digital transformation ▲ Create added value in tourism, hotels, and real estate ▲ Expand investment to foster talent and logistics experts ▲ Expand ESG management for sustainable growth
Ryu Kyung-pyo, vice chairman of Hanjin KAL, who attended the event, said, "Since Cho Hyun-min came, multiple locations have opened around the world and revenue is rising. We will actively support a goal of doubling revenue."
Hanjin Group also released a new corporate image (CI; Corporate Identity). Its feature is placing the Hanjin Group's "H" symbol at the center inside Korean Air's new CI taegeuk mark.
At the event, an affiliated joint choir that included employees of Asiana Airlines sang "Bridge Over Troubled Water" on stage. Then a video followed in which Hanjin Group employees around the world each sang a line of "You're My Sunshine," edited into a single song.