Chey Tae-won, chair of SK Group and the Korea Chamber of Commerce and Industry, will appear on the YouTube channel "Sampro TV" for the first time in three years. He plans to offer growth solutions for Korea's economy amid external uncertainties, including the U.S.-China trade conflict, and explain the significance of the Asia-Pacific Economic Cooperation (APEC) summit to be held in Gyeongju this month.
According to business community sources on the 21st, Chey will appear as a panelist on Sampro TV that day to record the program. Chey returned to Korea early on the 20th after meeting U.S. President Donald Trump at the Mar-a-Lago resort in Florida on the 17th–18th (local time) with Samsung Electronics Chair Lee Jae-yong, Hyundai Motor Group Chair Chung Eui-sun, LG Group Chair Koo Kwang-mo, and Hanwha Group Vice Chair Kim Dong-kwan. He then went to SK Group headquarters in Seorin-dong, Seoul, where he reportedly prepared for the Sampro TV appearance.
Sampro TV is an economics-focused YouTube channel with 2.64 million subscribers. It covers the economy broadly, including economic policy, the financial and real estate markets, and investment strategies. On the 15th, the Presidential Chief of Staff for Policy Kim Yong-beom appeared to explain the government's economic policy direction.
Chey first appeared on Sampro TV in September 2022. On that broadcast, he discussed the outlook for the U.S.-China trade conflict, survival strategies for Korean corporations, and SK Group's investment strategy. In this second broadcast, Chey is also expected to focus on ways for Korea's economy to sustain growth amid external uncertainties. Since the launch of the Trump administration in the United States, high tariff rates have been imposed, and the U.S.-China trade conflict has become even more acute.
There is also speculation that Chey will outline market prospects and strategies in semiconductors, artificial intelligence (AI), and energy—core businesses of SK Group and industries viewed as growth engines for Korea's economy.
The Gyeongju APEC summit is also likely to receive significant attention in this broadcast. Chey will serve as chair of the APEC Chief Executive Officers (CEO) Summit, which will run for four days starting on the 28th of this month. The event, the largest private economic forum in the Asia-Pacific region, is expected to draw not only the heads of Korea's four major conglomerates—Chair Lee Jae-yong, Chair Chung Eui-sun, and Chair Koo Kwang-mo—but also NVIDIA CEO Jensen Huang and SoftBank Chair Son Jeongui.