Mineis, which operates the fashion recommerce platform "Charan," said on the 17th that it raised 16.8 billion won in a Series B funding round.
BonAngels Venture Partners, Hashed, SBVA (formerly SoftBank Ventures), and Altos Ventures joined this round. Charan raised 10 billion won in Series A on Apr. last year, and with the close of this round, its cumulative fundraising reached 32.2 billion won.
Charan is a fulfillment-based recommerce platform that offers branded fashion at up to 90% off. In a used-goods market that had centered on direct transactions between individuals, it pioneered the recommerce market by introducing a structure that handles the entire process—from pickup and authentication to sterilization and scenting, product photography, price assessment, sales, and delivery.
Sellers can entrust the cumbersome steps and secure optimal profit through data-driven price assessment, while buyers can safely purchase verified products at reasonable prices.
Since its official launch in Aug. 2023, Charan has surpassed 1 million cumulative members, and sales volume has grown about fivefold since the A round in Apr. last year.
Based on this investment, Charan will focus on category expansion and infrastructure upgrades. In Dec. last year, Charan expanded its categories from women's apparel to accessories, and it plans to widen its scope to infant and men's fashion. It will also strengthen logistics center capacity and IT systems.
Kim Hye-seong, CEO of Mineis, said, "Charan has strengthened its competitiveness as an early mover in the recommerce market by setting a new standard," and added, "With this investment as a springboard, we will accelerate category expansion and infrastructure investment so more consumers can experience Charan, and grow into a platform that delivers both rational consumption and environmental value."