On the 11th, Hyundai Steel announced that it had submitted its new website design to the 2025 Red Dot Design Award for the first time and won the grand prize.
The award category was brand communication design, and it was evaluated to have enhanced accessibility to the overall steel industry by designing the official website with a user-centered approach that is intuitive and engaging.
Hyundai Steel completely renewed its website in February. The project, which took about seven months and started in August of last year, was carried out to help customers, investors, and stakeholders easily achieve their visit objectives.
The website features the concept of 'heavy steel, light experience,' incorporating Hyundai Steel's 70 years of history, innovation, and future vision while being user-friendly.
The website applied 3D graphics and various colors to allow intuitive access to the desired information, while simultaneously ensuring a natural flow from product exploration to consultation and inquiries.
A representative from Hyundai Steel said, "In the future, we will strengthen communication with customers by utilizing various online communication channels and actively work on enhancing our brand image."
The Red Dot Design Award is a global competition with a 70-year history that selects award-winning entries in three categories: product design, brand communication design, and design concept each year.