The new XC60, a mid-size SUV from Volvo with a confident design and next-generation infotainment, is hitting the domestic market. Currently, pre-orders are being accepted, and the new XC60, which will be delivered sequentially in August, is priced at 65.7 million won for the B5 AWD Plus, 73.3 million won for the B5 AWD Ultra, and 91.2 million won for the T8 AWD Ultra. Starting from the B5 Ultra trim, air suspension and active chassis will be standard.

The XC60, a five-seat SUV, embodies Scandinavian design, Volvo's advanced technology, and a human-centric philosophy. Since its global debut in 2008, it has established itself as a standard for family cars based on design, safety, and premium driving experience, recording accumulated sales of 2.7 million units and becoming the best-selling model in the brand's history.

Iyunmo Lee, CEO of Volvo Car Korea, defined the new XC60 as "a model that enhances the consolidation of electrification future."

The product attributes include timeless elegance with a confident design, a next-generation infotainment experience that allows easy enjoyment of OTT, SNS, webtoons, and e-books, advanced safety technologies reflecting Volvo's safety heritage, enhanced comfort with new premium materials for the interior, a 1410W Bowers & Wilkins premium sound system, and an 11.2-inch standalone high-definition center display.

The exterior features the restrained beauty of Scandinavian design, which is elegant yet confident. The new front grille applies a diagonal mesh pattern and insert for a more modern impression, while the B5 Ultra trim offers a choice between Bright or Dark themes. Alloy wheels showcase a sophisticated image with diamond cutting techniques, and different sizes of 19-inch and 20-inch wheel designs are adopted depending on the Plus and Ultra trims.

The interior evokes a modern Scandinavian living room feel, showcasing a clean and organized image with new premium materials. The horizontally shaped dashboard combines natural driftwood and pure white real wood material, known as white driftwood, depending on the trim, creating a comfortable and luxurious atmosphere. Additionally, the position of the wireless smartphone charging has been adjusted for convenience, and a 2+1 cup holder has been placed to maximize practicality. Seats made from top-grade Nappa leather provide optimal seating comfort while offering options in Blond and Charcoal colors.

The new XC60 features Volvo's next-generation user experience, "Volvo Car UX." Based on Qualcomm's next-generation Snapdragon® Cockpit Platform, it boasts response times more than twice as fast as the previous model, designed to provide intuitive access to information through a new 11.2-inch standalone high-definition center display. Utilizing capacitive touch technology, functions can be activated or controlled with minimal screen touches, and it is treated with LCF (Light Control Film) anti-glare coating to minimize reflection and glare.

Additionally, it is equipped with TMAP Auto, which has the best level of map data in the country, NUGU Auto, an AI platform with over 96% Korean recognition rate dedicated for vehicles, TMAP Store supporting various third-party apps, and Naver's Whale browser for vehicles.

It integrates the smartphone user experience into the infotainment system, allowing users to utilize desired services like applications. Various OTT services such as Wave, Tving, Coupang Play, and SPOTV, along with social media platforms like Instagram, Facebook, Threads, and music streaming services such as FLO, Melon, and YouTube Music, can be enjoyed inside the car, along with diverse entertainment content like Naver webtoons and e-books.

Moreover, for those who prioritize both comfort and driving performance, the active chassis with air suspension will be standard starting from the B5 Ultra trim. This advanced technology monitors the vehicle, road, and driver 500 times per second to optimize comfort and handling according to current road and driving conditions. At high speeds, it lowers the body height to enhance energy efficiency and stability, while raising the ground clearance automatically to improve ride comfort on rough roads. Additionally, the body height near the trunk can be adjusted with a single button for easy loading and unloading of heavy items.

Iyunmo Lee, CEO of Volvo Car Korea, remarked, "The XC60, which has emerged as the best-selling model within the brand, has been a synonym for family cars for a long time, chosen by numerous customers. We ask for much interest and support for this XC60, which has flagship-level product attributes to maximize the experience of Swedish premium, and hope you can experience it for yourself."

The new XC60 will be launched in Korea with a powertrain that includes a plug-in hybrid (T8, PHEV) capable of driving up to 61 km in pure electric mode on a single charge and a gasoline-based 48V mild hybrid (B5, MHEV) with a maximum output of 250 horsepower. The sales trims will be categorized into Plus and Ultra based on differences in features such as wheel size, Bowers & Wilkins high-fidelity sound system, powered side support and massage for the front seats, and ventilated seats. For the B5 Ultra trim, options for Bright and Dark exterior themes will be available, while the T8 Ultra trim will feature a single Bright theme.

Various benefits, such as industry-leading general parts warranty for 5 years or 100,000 km, exchange service for consumables, high-voltage battery warranty for 8 years/160,000 km, 15 years of free wireless updates (OTA) support, and a 5-year subscription to the digital service package, will also be provided as standard.

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