Lexus Korea will hold a private golf lesson, 'AMAZING SWING,' at Club D Cheongdam in Seoul on Aug. 7 as part of its premium lifestyle program, 'LEXUS AMAZING MEMBERS,' for Lexus customers.
This special lesson will also feature Park Sang-hyun from Dong-A Pharmaceutical and Ham Jeong-woo from Hana Financial Group, who are affiliated with the Korea Professional Golfers' Association (KPGA) and serve as ambassadors for 'TEAM LEXUS.' They will provide customized group lessons for 32 Lexus customers interested in golf.
The golf lessons will be divided into two sessions, morning and afternoon, allowing participants to receive professional feedback tailored to their levels through practical guidance, including bunker shots.
Additionally, premium dining and a unique brand experience, available only at Club D Carve, will be offered in a setting of delicate hospitality. Notably, one team selected through a lottery will have the 'special ride' benefit of accompanying Park Sang-hyun and Ham Jeong-woo to the event venue in the Lexus flagship SUV, 'THE ALL-NEW LX 700h.'
The program will operate for a fee, with applications being accepted through the Lexus customer-exclusive app, 'LEXUS LOUNGE.'
Kang Dae-hwan, vice president of Lexus Korea, said, 'This 'AMAZING SWING' lesson will be a special opportunity for Lexus owners who enjoy golf to experience the brand's distinct value firsthand,' and noted, 'We plan to continue introducing premium programs tailored to customer lifestyles through various 'LEXUS AMAZING MEMBERS' offerings.'
'LEXUS AMAZING MEMBERS' is a lifestyle program providing emotional and premium value in various fields such as sports, travel and camping, and fashion and art, targeting Lexus customers. Following last year, the KPGA regular tour event, '2025 LEXUS MASTERS,' will be held at the Yeoju Ferrum Club from Oct. 30 to Nov. 2, providing support for players and rich viewing experiences for domestic golf fans.
[OSEN]