Kia announced on the 1st that it will operate a customer experience space at the 'Gwangmyeong EVO Plant,' the first dedicated electric vehicle factory of Hyundai Motor Group.

As the only customer experience space in the country where visitors can directly tour a dedicated electric vehicle production facility, they can observe the production processes of the Kia EV3 and the recently launched EV4.

Exterior view of the Kia Gwangmyeong Ibo Plant. /Courtesy of Hyundai Motor Group

Kia introduces its brand vision and philosophy in the customer experience space while providing docent explanations about the factory, electrification technology, and electric vehicles. Visitors can examine the eco-friendly materials used in vehicles and even take a ride in the cars produced in Gwangmyeong.

The production line tour is conducted in a way that visitors observe the processes where Kia's core electric vehicle models are produced under docent guidance. The tour includes the body and assembly processes that apply differentiated features for electric vehicles, among the automobile production processes of ▲Press ▲Body ▲Painting ▲Assembly. Unlike traditional production facilities, visitors will see the unmanned and automated features of the dedicated electric vehicle factory.

The Gwangmyeong EVO Plant customer experience space operates twice a day at 9 a.m. and 1 p.m. for groups of 15 to 30 people aged 10 and older, with each session lasting approximately 60 minutes. Registration for visits begins on the 1st, and applications can be made through the 'Autoland Tour' menu on Kia's official website.

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