A resident in their 40s, identified as A, from Mapo District, Seoul, struggles with dry and rough skin every winter when the temperatures drop. A noted, "When the cold wind blows, the dryness within my skin worsens, highlighting the fine lines around my eyes and mouth. By the afternoon, my makeup tends to get uneven, which bothers me. My skin is not what it used to be."
Cosmetic brand Dr. Cleo participated in the 'Cooperation Festival,' a large-scale consumer promotion event for small and medium-sized enterprises and small business owners in South Korea, with its 'pull-out collagen mask pack.' It targets individuals like A, who have skin concerns during the winter with a one-pack-per-day approach.
Collagen depletion, which starts gradually in the 20s and sharply declines in the 40s, exacerbates these skin issues. Dr. Cleo's collagen mask pack contains 80% collagen extract. Designed with low molecular weight of 3000 ppm, it aids absorption and contributes to hydration, moisture retention, and elasticity.
Convenience is also one of its advantages. It can be easily pulled out like wet wipes. The mask sheet is made of natural material that is 0.2 mm thin. According to the company, it adheres closely to skin contours, effectively delivering active ingredients. Each pack contains 30 sheets, sufficient for one month at one pack per day. Priced at 23,800 won per piece, it amounts to about 800 won a day, with many consumer reviews highlighting its good value for money.
This year's final Cooperation Festival runs until Dec. 28. The Cooperation Festival is a nationwide consumer promotion event involving all economic entities, including major private distribution channels, local governments, and traditional markets. Organized by the Ministry of SMEs and Startups and managed by the Korea Small Business and Startups Agency, it aims to support the sales of small and medium-sized enterprises and small business products struggling due to shrinking domestic consumption.
Among the 100 selected corporations participating in this Cooperation Festival, beauty products that help achieve a moist and smooth winter particularly stand out.
If you have cared for your skin's health with collagen, you might want to look at a tone-up lotion that can brighten your complexion to a lovely pink. 'Simco International' is introducing the 'Hey Sun Off The Sun Tone-Up Lotion' at the Cooperation Festival. This product combines a tone-up lotion with SPF 50+ level UV protection.
Considering users' skin health, it contains plant-based ingredients such as elderflower extract, centella extract, panthenol, lotus extract, and prickly pear extract. Free from animal ingredients, it has received vegan certification and has passed a skin irritation test, allowing for safe use. It should be applied to the skin using hands. If tools like a puff or cushion are used, applying it thinly multiple times aids absorption.
'Hahyun' is selling a 'Daily Perfume Shampoo' characterized by its moistness and subtle fragrance. It is notable that a delicate, non-overwhelming scent lasts throughout the day without the need to use perfume. Users can select from desired scents such as white musk and cherry blossom.
With natural extract ingredients like ginger root, cornelian cherry fruit, yam root, and plantain tubers, it helps achieve healthy and shiny hair. It is a mildly acidic, low-irritant shampoo that can effectively care for the scalp, which tends to be damaged in winter, for the whole family.
For more information about the participating corporations in the Cooperation Festival, one can visit the official website. During the event period, online promotional events such as home shopping, live commerce, and special planning exhibitions are being held to help narrow the gap between small and medium-sized enterprises' products and the public, encouraging reasonable consumption. Offline, there are also sales events for specialty products and high-quality local small business products in collaboration with local governments, traditional markets, and regional festivals.