Jin Ok-dong, chairman of Shinhan Financial Group, said on the 19th that "relationships with customers being built on trust is the path for Shinhan Financial (Shinhan Financial Group(055550)) to last 100 years and become world-class."

Jin said this in the documentary "The dream of serving the nation through finance," released on YouTube channel "SamproTV" on the same day, noting, "Just because you rank No. 1 financially doesn't mean you can last 100 or 200 years."

Jin Ok-dong, chairman of Shinhan Financial Group. /Courtesy of YouTube channel SamproTV (capture)

He emphasized, "The essence of a financial company is earning trust from customers," and added, "If we become a company that considers doing a transaction at Shinhan Bank a pride, we can continue for 100 or 200 years."

In particular, Jin recalled the launch process of SBJ Bank, a local subsidiary in Japan, in September 2009, saying, "At the time, I persuaded Chairman Ra Eung-chan that we needed to create a bank in Japan and that we could, and received approval," and, "I told our employees that if we didn't obtain a license within a year, we should all jump into the Korea Strait, but we delivered results within a year," he recalled.

Marking the 44th anniversary of its founding this year, Shinhan Financial is releasing a three-part documentary on the group's founding and growth in stages from the 7th. This documentary introduced how Shinhan Bank built 238 global networks in 20 countries.

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