Lee Seung-yoon, founder of Data Foundation and co-founder of the virtual asset "Data ($DATA, formerly Story)" project and the artificial intelligence (AI) learning data corporations "Poseidon," will leave the virtual asset project to professional management and focus on Poseidon.
According to the virtual asset industry on the 30th, the Web3 project Story ($IP), which Lee chairs and co-founded, changed its name to Data and integrated with Kled, the world's largest user-consent-based AI learning data contribution company.
Kled is a user-consent-based AI data contribution application (app) that provides real-time rewards for data voluntarily provided by users. It is currently available on Apple's App Store and ranked No. 1 in downloads in the finance category in four countries.
The integrated corporation will be led by a new management team. The new chief executive officer (CEO) of Data Foundation is Andrea Muttoni, who has served as chief product officer (CPO), and the chief data officer (CDO) will be Avi Patel, founder and CEO of Kled.
As chief strategy officer (CSO) and chair of Poseidon, Lee will focus on the new business of AI learning data. Lee said the Data project was not wound down but entrusted to professional management. The "legal ledger" that records consent for data contributions, a core technology built up since Story's issuance, and the borderless "stablecoin settlement" technology will be applied to Poseidon as is.
Data Foundation and Poseidon are AI and data Blockchain projects. Poseidon is an affiliate of the foundation nurtured by Data. Poseidon collects AI learning data, and the foundation provides the infrastructure to record and protect this data as intellectual property (IP).
Poseidon's first partner is Korea's mobile finance platform Toss. Poseidon's consumer app "NUMO" will be embedded in the Toss mini app to collect voice, image, and video data with user consent. Toss users can provide data without installing a separate app and receive Toss points, which can be converted into cash. With 30 million Toss users who have completed identity verification, they effectively become data suppliers.
The background to Lee concentrating the business on AI data is that the market for purchasing "consented data" is growing rapidly. According to market research firm Grand View Research, the global data collection and labeling (identification) market is expected to grow to as much as 80 trillion won by 2030.
Lee said, "As AI expands beyond text into the physical world, data is no longer about 'how much you collect' but 'how legitimately you secure it,'" and added, "Building data infrastructure based on consent and compensation is no longer a task we can postpone, which is why we decided to focus the business on Poseidon."