Global integrated real estate services corporations CBRE Korea said on the 8th that it will hold the "CBRE Korea 2026 market outlook" webinar on the 15th to assess the direction of Korea's commercial real estate market and share practical strategies for tenants.
The webinar will take a deep dive into the outlook for Korea's commercial real estate market this year and the space strategies and decision criteria that office and retail tenants face in actual decision-making. Rather than merely listing market indicators, it focuses on providing insights that tenants can put to immediate use in the field.
In the first session, CBRE Korea's research team will review last year's performance in Seoul's commercial real estate market and examine the key variables that will affect this year's leasing and investment markets by asset. Through this, the team plans to analyze in three dimensions how the rapidly changing domestic and global economic environment affects the real estate market as a whole.
The following panel discussion will focus on the core issues in the office and retail markets. In the office sector, the session will discuss how to secure renegotiation leverage in a landlord-favored market and strategic footprint management in line with the entrenchment of hybrid work. In the retail sector, it will present strategic decision criteria between new entry and choosing alternative trade areas amid soaring rents in major districts such as Seongsu and Hannam.
Bae Yoon-ji, a director on CBRE Korea's consulting team who will moderate the panel session, said, "This webinar focuses on addressing the practical challenges of tenants deliberating decisions in an uncertain environment," and noted, "It will offer concrete direction for practitioners who want to use space not as a simple expense but as a strategic asset."