KakaoBank announced on the 31st that it has selected the idol group KiiiKiii as its brand ambassador. KiiiKiii is a rookie idol group consisting of five teenage members: Ji-yoo, I-sol, Su-i, Ha-eum, and Ki-ya.
KakaoBank plans to strengthen the brand image of 'KakaoBank mini,' launched in collaboration with KiiiKiii, to support the convenient financial lives of teenage customers. KakaoBank mini is a financial service exclusively for teenagers, launched in October 2020. It provides related benefits through partnerships with corporations, such as Lotte World, Olive Young, and Zigzag, which are frequently used by teenagers.