The K-beauty brand "d'Alba," known for its "crew mist," is initiating the listing process on the KOSPI. Initially, it was reported to aim for a valuation of 900 billion won, but applying a discount to a 960 billion won market capitalization, it has proposed a maximum valuation of 800 billion won.
According to the financial investment industry on the 25th, d'Alba Global, the operating company of d'Alba, submitted a securities registration statement to the Financial Supervisory Service on this day. Although it obtained approval for the listing application at the Korea Exchange's KOSPI market after a little over two months in January, it had postponed submitting the registration statement until recently.
d'Alba Global plans to raise a total of 654,000 shares, consisting of 604,000 new shares (92.4% of the offered shares) and 50,000 shares from existing shareholders. The company has presented a desired public offering price range of 54,500 to 66,300 won in conjunction with the listing underwriter, Mirae Asset Securities.
Based on the upper limit of the desired public offering price range, the offering amount is expected to be 43.4 billion won. The market capitalization post-listing is estimated to reach a maximum of 800.2 billion won. A demand forecast is scheduled to take place from the 17th to the 23rd of next month, followed by a subscription for general investors, with the listing expected in May.
d'Alba Global is a K-beauty brand operator founded in March 2016 by CEO Ban Seong-yeon, who previously handled business strategy consulting for cosmetics corporations. The "Mist Serum," known for being used by crew members in dry cabins, is recognized as a representative product.
d'Alba Global's performance significantly improved last year, achieving 309.1 billion won in revenue on a consolidated basis, thanks to a substantial increase in overseas sales. This figure represents a 53.9% increase compared to 200.8 billion won from the previous year. Last year's operating profit was recorded at 59.8 billion won.
Meanwhile, d'Alba Global plans to use the funds raised from the public offering for mergers and acquisitions (M&A). It is reported that the company is considering acquiring equity in global distribution network companies and marketing firms in key markets such as the United States and Europe.