Hana Bank announced on the 13th that it has signed a contract to extend its title sponsorship of the K League for four more years. The title sponsorship, which began in 2017, will continue until 2028. This marks the longest title sponsorship period in K League history.
Hana Bank and the Korea Professional Football Association held a contract signing ceremony on the morning of the same day at the Swiss Grand Hotel in Seodaemun-gu, Seoul. Attendees included Hana Bank President Lee Ho-sung and Korea Professional Football Association President Kwon Oh-gap, as well as coaches and captains from the eight K League 1 clubs.
President Lee noted, "We will continue to engage in various activities that allow football fans and the K League to connect, making efforts to provide special experiences for our fans."