Attention from film fans around the world is focusing on the confirmed re-release of "Avengers: Endgame Encore."
The month's release of "Avengers: Endgame Encore" surpassed a total of 77 million views within 24 hours of the trailer's release, setting an all-time record for re-release trailers, and by unveiling the poster and trailer for the new premium screening format "Infinity Vision," it raises expectations even further.
The monumental MCU film that thrilled audiences worldwide, "Avengers: Endgame," is returning to theaters as "Avengers: Endgame Encore" on Sept. 23, and global interest is heating up even before its release. As proof, foreign media report that the recently released trailer for "Avengers: Endgame Encore" exceeded a combined 77 million views worldwide within 24 hours of its release, setting a new record for re-release film trailer views.
This figure is more than four times the views recorded by the 40th-anniversary re-release trailer of "Top Gun," which had 19 million views, and compared with the re-release trailers for "Avatar" and "Titanic," which had 14 million and 13 million views respectively, it conveys the explosive global interest in "Avengers: Endgame Encore."
One must-see reason to watch "Avengers: Endgame Encore" in theaters is the chance to enjoy an even more vivid theatrical experience through the new screening format "Infinity Vision." "Infinity Vision" is a new certification granted to auditoriums that meet certain standards such as large screens, clear and bright image quality, and superior sound, providing the optimal viewing environment for audiences to fully immerse themselves in the film.
The newly released "Infinity Vision" poster captures the most iconic scenes symbolizing "Avengers: Endgame," making them impossible to look away from. It features a striking close-up of "Tony Stark" (Robert Downey Jr.) wearing the gauntlet embedded with the Infinity Stones, just before he makes the fateful finger snap in the battle with "Thanos" (Josh Brolin). This recalls the historic scene that gave audiences around the world unforgettable thrills and resonance, while adding excitement for the emotional impact audiences will experience again when they see it in "Infinity Vision."
The accompanying video draws attention by showing "Steve Rogers" (Chris Evans) shouting "Avengers! Assemble" to signal the start of the battle with determination, and by introducing the distinctive features of the new screening format "Infinity Vision." With an overwhelming scale on a wider aspect ratio and a different level of vividness felt through extreme clarity, plus immersive sound that adds richness and realism, "Infinity Vision" amplifies anticipation for "Avengers: Endgame Encore."
Moreover, "Avengers: Endgame Encore" teases exclusive footage that directly connects to this year's blockbuster finale "Avengers: Doomsday," further stoking the desire to see it in theaters. Director Joe Russo told foreign media in an interview that this encore "will connect the stories of the two films," saying "there is a flow that naturally leads from 'Avengers: Endgame' to 'Avengers: Doomsday,'" and emphasized that "it will be a truly enjoyable experience," heightening fans' curiosity. Meanwhile, "Avengers: Endgame" at the time surpassed 10 million cumulative admissions domestically, and its global box office revenue exceeded $2,799.43 million. In Hanwha, that amounts to about 3.8052 trillion won. Following "Avatar," released in 2009, it remains second in the all-time box office rankings.
[Photo] The Walt Disney Company Korea
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