'Spider-Man: Brand New Day' has stepped up to stimulate audiences' desire for multiple viewings.
Released on the 29th of last month, 'Spider-Man: Brand New Day' (director: Destin Cretton, provided/distributed by: Sony Pictures) announced a special theater event to mark its second week of release. The second-week theater event for 'Spider-Man: Brand New Day', starting on the 5th, is expected to offer moviegoers another special pleasure.
First, CGV, Lotte Cinema and Megabox will present an A3 lenticular poster whose image changes depending on the viewing angle. The poster was produced with a special design in which his image appears and disappears depending on the angle, evoking 'Peter Parker', who was forgotten by everyone in the film. It is expected to become a meaningful piece of merchandise that allows fans to hold onto the film's aftertaste more deeply through a design that stimulates audience immersion.
CGV also prepared special goods for viewers of its premium screening formats. SCREENX viewers will receive a SCREENX ticket that vividly captures the expanded screen appeal and Shot for SCREENX scenes unique to this film; 4DX viewers will receive a 4DX card featuring iconic visuals of 'Spider-Man' and the dynamic appeal unique to 4DX; and ULTRA 4DX viewers will receive an ULTRA 4DX moment label that lets them experience the film's intense moments in three dimensions.
This merchandise event, which reflects the characteristics of each premium theater format, will add meaning as a special gift that allows fans to keep the film's thrilling action and emotions for a long time after viewing.
Meanwhile, 'Spider-Man: Brand New Day' is an action blockbuster in which Peter Parker (played by Tom Holland), forgotten by everyone after the events of 'Spider-Man: No Way Home', falls into deeper confusion after the appearance of a mysterious enemy who remembers his identity and gaining uncontrollable powers due to DNA mutation, and faces a new threat to protect those he cares about.<
[Photo] Sony Pictures
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