The movie 'Spider-Man: Brand New Day' is enjoying record-breaking box office momentum, and to mark Global Spider-Man Day it is holding a special event.
The movie 'Spider-Man: Brand New Day' (director Destin Cretton, distributed by Sony Pictures) will begin a theater-limited pin badge giveaway event on Aug. 1 to celebrate Global Spider-Man Day, so moviegoers can enjoy the first opening weekend in a special way.
Global Spider-Man Day commemorates the first appearance of Spider-Man in the comic Amazing Fantasy #15, published in August 1962. As a meaningful day celebrating the birth of the globally beloved superhero Spider-Man, this event is also expected to give domestic fans special memories.
In addition, the pin badges featuring Spider-Man's iconic visuals are sure to stimulate collectors' desire among long-time fans and provide another delight for audiences visiting theaters during the first opening weekend, raising expectations that they will serve as a meaningful gift to more specially preserve the film's lingering impression.
Meanwhile, the movie 'Spider-Man: Brand New Day' opened domestically on the 29th and surpassed 1 million viewers in just two days.
[Photo] Sony Pictures
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