tvN 'You Quiz on the Block' solidified its Wednesday night crown with the hosts' lively banter, featuring Korea's football 'eternal captain' Park Ji-sung and the surprise bridegroom Kim Jong Kook, who announced his wedding.
The 353rd episode of the tvN variety show You Quiz on the Block (hereinafter 'You Quiz', directed by Heo Kang-seok·Kim Ji-young, writer Lee Un-ju), which aired on the 29th, surpassed a peak viewership rating of 4.9% in both the Seoul metropolitan area and nationwide household metrics, racing to first place among cable and general programming in the same time slot. In particular, it swept first place across all channels in the same time slot, including terrestrial broadcasters, in the 20-49 target rating, a key indicator for advertisers, perfectly proving its unwavering strength as a mainstream variety show. (Nielsen Korea paid platform 기준)
The episode, themed 'There is a man,' was a festival of rich behind-the-scenes stories unlike anything seen before. It featured zookeepers Jeon Geun-bae and Jeong Sang-yong, who devotedly care for the superstar white lion siblings of Daegu; Jo Ji-hoon, the Lotte Giants cheering squad leader who ignited Busan baseball's sacred Sajik Stadium for 20 years, bringing profound emotion and entertainment; and added a surprise interview with Busan baseball's 'living legend' Lee Dae-ho, sending baseball fans at home into a frenzy.
Above all, what captured viewers' attention was the appearance of two giants representing Korea's pop culture and sports worlds. Park Ji-sung, the 'eternal captain,' who recently took on the chairperson role of the K-football Innovation Commission under the Ministry of Culture, Sports and Tourism and began a new chapter, appeared and exuded a weighty presence. Then Kim Jong Kook, the only artist to have won both the music awards and the entertainment awards, appeared and for the first time revealed the behind-the-scenes story of his wedding that surprised everyone.
You Quiz's unstoppable box-office run is expected to continue next week. The preview promised appearances by Lee Eun-gyeol, the magician who established Korea's status in magic worldwide; actor Eum Moon-seok, who rose as an overwhelming scene stealer through the film Hope; grandparents Lim Da-woon and Lim Bong-geun, who expressed tender love for their granddaughter through hundreds of letters; and Lee Seung-Chul, the 'emperor of live' in the music world, already raising viewers' expectations. It airs every Wednesday at 8:45 p.m.
[Photo] You Quiz
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