"Gen Z beauty (Gen Z美)" group KiiiKiii (KiiiKiii: Jiyu, Lee Sol, Sui, Ha-eum, Kiya) will meet fans with an unusual promotion ahead of their comeback.
KiiiKiii, who are set to make a comeback on Aug. 10, on the 21st announced via their official social media ahead of the release of their third mini-album "WhyKiiiKiii (Waikiki)" the opening of an offline promotion "WhyKiiiKiii Duty Free POP-UP (Waikiki duty free pop-up)".
In a space reminiscent of actual duty free displays, KiiiKiii members showcased distinctive styling against a beach backdrop, completing a refreshing yet kitschy mood that revealed the atmosphere of the new record "Waikiki." At the end of the video, the location and schedule of the pop-up were revealed, and it was announced that more diverse information related to the pop-up would follow.
Through this promotion, KiiiKiii invites Tiki (the official fan club name) and visitors to a duty free store full of KiiiKiii's own "Gen Z beauty," kicking off the "Waikiki" package tour. Since there will be spaces that embody the concept of the new record "Waikiki," a variety of installations and images related to the album, as well as photo zones, participatory experience content and merchandise, are expected to offer diverse attractions.
A representative said the promotion is expected to be a special space where people can experience the summer KiiiKiii will show one step ahead, expressing added anticipation for KiiiKiii's unusual promotion.
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