The group AtHeart wrapped up promotions for the assertive-romance song "Say It" and opened the spectacular curtain on the "time travel project."
AtHeart successfully concluded the music show schedule for their first single "Say It" with the MBC M and MBC every1 "Show Champion" stage broadcast on the 8th.
"Say It" is a song that reinterprets Swedish band The Cardigans' mega hit "Lovefool" in AtHeart's own colors. While retaining the original's familiar melody line, it adds a groovy, danceable vibe, and boasts a trendy sensibility with funky bass and diverse synth sounds. The seven members' confident declarations and cool attitude stand out, drawing enthusiastic praise from domestic and international fans for the polished transformation of a pop classic.
Their original performances also became a hot topic at every stage. Titan Contents CPO Ria Kim directed the choreography and created a distinctive gym ball routine, and the members perfectly pulled off a variety of high-teen stylings that shifted between sporty and chic, showcasing iconic charm and exceptional stage presence.
With that, AtHeart, announcing the successful launch of the "Time Travel Project (TIME TRAVEL PROJECT)," plans to focus on global promotions for "Say It." Through this global remake project, in which they reinterpret notable songs released in 1996 in AtHeart's own sensibility, they served as a bridge across 30 years, delivering a touching resonance that spans generations. The song also landed on the Melon HOT100 (30 days after release) chart shortly after release, signaling a strong start.
Riding the momentum, AtHeart plans to newly remake and release Roolla's mega hit "3! 4!", which swept 1996, in early August, once again aiming squarely at listeners' nostalgia and current trends.
[Photo] Titan Contents
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