Little Big Masters has been engulfed in a controversy over unauthorized filming.

On the 11th, Mr. A, who runs a bakery in Dongdaemun District, Seoul, posted on his official SNS account, "Little Big Masters must be out of their minds. They cursed and sent people away when asked to just try filming here, and they actually used extreme profanity. I had no idea at all, when on earth was it? It's clearly a low-quality program," expressing his anger.

The previous day's broadcast of SBS' Little Big Masters featured a special, "The war of bread — the nation's best croissant." It gathered famous croissants from bakeries across the country, had experts evaluate them, and aimed to determine the "best croissant." In the process, the production team was shown attempting to recruit the bakery run by Mr. A, but unlike other bakers, Mr. A's interview did not appear, suggesting the attempt was unsuccessful. Instead, exterior shots of the shop and footage that appeared to be secretly filmed of the production team purchasing bread were aired, drawing attention.

Mr. A said, "Recently, early in the morning while I was busy working, they rudely knocked on the door and disturbed my concentration. They secretly filmed with a phone without permission, so I shouted that I would call the police... This is really the worst kind of broadcast. They shamelessly showed no sign of apology and aired it without permission. On top of that, I found out about it through messages from other people... I'm genuinely angry," indicating his anger that, despite clearly refusing filming, secretly filmed exterior and interior shots of the shop were broadcast.

Later, Mr. A posted an additional message saying, "These days, do broadcasts secretly film without permission?! They air it on a major network like this?! From early dawn during critical work hours when every minute counts, knocking is rude. If your concentration is shaken, delicate croissants will be ruined immediately. I strongly expressed to the person who said they were a PD that I would not allow it and that I disliked it, so I didn't even look and continued working. An hour later they came again and secretly filmed me working through the door gap with a phone. I nearly pressed the security company switch. They must be crazy," expressing his indignation.

He continued, "The Little Big Masters broadcast is really low quality. I haven't watched it for quite a while and it's my least favorite program. There was no prior permission or any agreement discussed for the broadcast. I am still struggling to run the business, and this feels like deception toward small business owners who want to serve customers quietly, and nothing more than the broadcast's tyranny. The aftermath is someone else's problem, and even when this happens, being too busy to do anything truly makes me angry. When they came early in the morning I clearly told them not to film, that I wouldn't allow it, and when they secretly filmed with a phone I said I would even call the police," stating that he repeatedly refused filming.

Internet users who read this expressed disappointment and anger toward the Little Big Masters production team for repeatedly acting against the subject's wishes. They pointed out that even if faces are pixelated, forcing a broadcast when the person refused filming and exposure is an action that goes against common sense.

Regarding this, SBS' Little Big Masters side is currently confirming the production team's position. An SBS official told OSEN, "We will convey the position as soon as it is confirmed."

[photo] SBS, SNS

[OSEN]

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