Actress Lee Hae-in is venturing into the cosmetics brand business.
On the 3rd, Lee Hae-in posted on her SNS story, "Everyone thinks I only deal with buildings, but I also do business. I'm starting a cosmetics brand," and released a video showing her recent status as she prepares for the beauty business.
In the video, Lee Hae-in said, "I'm using it myself and making it myself. I don't plan to make it carelessly. I came to the factory and am watching every single process," and revealed scenes of making cosmetics and trying them out herself.
Lee Hae-in raised expectations, saying, "I'm testing everything, and if it doesn't suit me I immediately removed it. I suffered a lot from folliculitis and seborrheic dermatitis, so I'm making what I want to use. I'm working properly with experts, so please wait."
Lee Hae-in attracted attention by purchasing a building worth about 4 billion won. At the time of purchase, half of it was vacant, which was a heavy burden, but after promotion she has been filling the vacancies and reducing the burden. On top of that, by proceeding with the beauty brand business, she revealed she is 'working hard,' raising expectations for her future activities.
Lee Hae-in debuted as a CF model in 2005 and became known through tvN's "funny TV roller coaster."
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