The crossover group Libelante was named the most influential crossover group for the second consecutive year.
Libelante (Kim Ji-hun, Jinwon, Noh Hyun-woo) earned the honor of winning in the crossover group institutional sector at the 2025 Brand Customer Loyalty Awards and again at the 2026 Brand Customer Loyalty Awards. With back-to-back wins, they have solidified their position as the undisputed trend in the crossover scene.
The Brand Customer Loyalty Awards are an authoritative ceremony jointly researched and announced by the Korea Consumer Forum and the U.S. consulting firm Brand Keys. Libelante scored consistently high across the relevant indicators, earning recognition as artists with a differentiated musical identity beyond mere popularity.
Libelante released their mini album 2 "BRILLANTE," announced in October, and achieved platinum first-week sales, leaving a remarkable mark; on the classical music charts, they achieved a so-called "lineup" by occupying positions one through five from the title track to the included tracks, setting an extraordinary record within the genre.
They also expanded their range of activities at home and abroad with the solo concert "PASSIONE," the fan concert "SUMMER CAMP," and the "Memorial Concert in Japan" held in Tokyo. In particular, the orchestra collaboration performance held in April at the Sejong Center for the Performing Arts' Main Theater served as another occasion that reaffirmed Libelante's musical depth.
Libelante will hold a solo concert celebrating their third anniversary, "AWAKEN," at the Seoul KBS Arena from May 22 to May 24.
[Photo] EMK Entertainment
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