A music-and-story hybrid, "Low Clika: series," will be released.
HYBE Latin America said on the 21st that the band Low Clika will return with a new album this fall.
Low Clika gained great popularity on the band audition program 'Pase a la Fama' and debuted in November 2025; this time, by adding narrative to the artist's music, it is drawing attention.
Attempting to expand the "K-pop methodology" that aims to enhance musical immersion through powerful storytelling and thereby offer a new fan experience, starting on the 23rd a short-drama-format "Low Clika: La Serie" will be released weekly on the global superfans platform Weverse, YouTube and TikTok.
The videos contain stories of members facing crises amid betrayals and conspiracies who overcome them and grow, and after each episode ends, a new song linked to it will be unveiled in sequence.
Myrna Perez, general manager of HYBE Latin America's label SIENTO Records, said, "Building a universe in which music-centered content and narrative are organically connected is one of the core philosophies of HYBE and chairman Bang Si-hyuk."
She added that "through this project, fans will experience the artists' stories together, not just listen to the music."
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