The film Humint (provided/distributed by NEW | produced by OyuNaegang Co., Ltd. | director: Ryu Seung-wan) rose to No. 1 in the global top 10 films (non-English) category immediately after being released on the global entertainment service Netflix.
Humint depicts a story in Vladivostok where secrets and truth are both sunk into a cold sea of ice, and people with different purposes clash. In addition to the breathtaking psychological warfare and impactful realistic action, the ensemble acting of Jo In-sung, Park Jeongmin, Park Hae-jun, Shin Sae-kyeong and other actors was added.
According to Netflix's TUDUM TOP 10 website on the 8th, Humint recorded a cumulative 11 million views (total viewing time divided by the work's running time) for the week of March 30 to April 5 and rose to No. 1 in the global top 10 films (non-English) category. This achievement came just five days after its April 1 release and dominated the Netflix films (English) category for the same measurement period, achieving the No. 1 position among all films. Humint ranked No. 1 in a total of 14 countries, including Korea, Guadeloupe, Taiwan, Romania, Martinique, Morocco, Vietnam, Saudi Arabia, Singapore, Qatar, Kenya, Kuwait, the Philippines and Hong Kong, and appeared on the top 10 list in 67 countries worldwide.
Positive responses from foreign critics and viewers who watched the film on Netflix have continued. The South China Morning Post (SCMP) noted, "The film launches in spectacular fashion and unleashes non-stop action with no time to breathe. It delivers some of the finest and most majestic action seen recently and offers audiences a perfect payoff," highlighting the genre catharsis that accumulates in the latter part. Viewers on the global major film databases IMDb and Rotten Tomatoes also left reviews saying, "It balances action and emotional depth while never forgetting the human side of spycraft."
This No. 1 ranking in Netflix's global top 10 films category shows that the genre appeal of Humint crossed borders and resonated in the global content market.
[Photo] Netflix top 10 website
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