Lee Sang-min rekindles his fiery passion once again as a producer.
Today (8th) at 6 p.m., the YouTube channel "232 Project" will reveal Lee Sang-min's shocking move as he transforms into a one-day road manager for member No. 1 Yoon Soo-min.
That day, Lee Sang-min visits a makeup shop ahead of Yoon Soo-min's debut rehearsal and takes charge of the site. He stays by Yoon Soo-min's side throughout the makeup process, meticulously checking styling and showing the sharp aspects of a producer. In particular, while directing visuals, he forms tension with a fierce gaze and begins 24-hour close care of Yoon Soo-min.
Also, upon seeing Yoon Soo-min's perfectly set visuals, Lee Sang-min said, "I have to stroll around the Apgujeong streets," but headed straight to the site for the practice schedule, showing a Sparta-style drive that elicited laughter, the reports say.
Meanwhile, Lee Sang-min volunteered to be Yoon Soo-min's road manager and drove the vehicle himself. Even while traveling, he is completely absorbed in thoughts about the project, demonstrating the true nature of a producer. In particular, he not only shows a strong determination to create an idol of a new paradigm never seen before, but also plans to express sincere affection for what he hopes this project will mean to the members.
Thus, having declared his re-challenge as a producer, Lee Sang-min is working tirelessly on foot to raise the project's level of completion by overseeing every process directly.
Meanwhile, Lee Sang-min debuted in 1994 as part of the mixed-gender group Roo'ra and later became a producer who created hit groups such as Diva, Chakra, S#arp, and Country Kko Kko. However, in 2002 he fell into a long slump after taking on 6.9 billion won in debt due to business failure. Despite that, he faithfully repaid his debts over a long period, and it is known that he fully cleared all debts in 2024.
Then in April 2025, he completed a marriage registration at Gangnam-gu Office in Seoul and succeeded in remarrying 20 years after his divorce. Attention is focused on what results Lee Sang-min will achieve with his producer comeback, having caught both family and career rabbits. <
[Photo] 232 Project
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