"Salmokji" announced the start of a full-fledged box office run after surpassing 60,000 advance ticket sales one day before its release.
The film "Salmokji" (director Lee Sang-min, distributed by SHOWBOX, produced by The Lamp Co.) is maintaining the No. 1 overall advance booking rate, and on the day before its release it surpassed 60,000 advance ticket sales, signaling dominant box office potential this spring. Salmokji is a horror film in which an unidentified figure is captured on the "Salmokji" road-view image, and the film crew, heading to a reservoir for reshoots, encounters something in the black, deep water.
According to the Korean Film Council (KOFIC) integrated computer network, "Salmokji" surpassed 60,000 advance ticket sales as of 5 p.m. on Tue., April 7. That figure is more than twice the advance ticket sales at the same point for "Gonjiam," which drew 2.68 million viewers (23,000 tickets at the same point), and it marks the highest advance ticket sales for a Korean horror film since the 2021 horror phenomenon "Runghong" (90,000 tickets at the same point), drawing attention for recording one of the largest advance sales among Korean horror films alongside two works that left major marks on the history of Korean horror. The unusual box office momentum of "Salmokji" is attracting the attention of prospective viewers.
"Even with my eyes half open the scenes from the film popped into my head vividly.. I was yelling and then it was over" (X geau***), "It was an exciting Korean horror film from start to finish" (X lemon***), "I had goosebumps until the end" (Instagram chanchan***), and other vivid reviews from audiences who experienced the terror of "Salmokji" first hand suggest the intense horror the film will bring.
Unexplainable, irresistible, inescapable terror will color the theaters — "Salmokji" is scheduled to be released on Apr. 8, 2026.
[photo] film poster, Korean Film Council (KOFIC) integrated computer network
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