BTS will present a special pop-up with the release of its new album "ARIRANG"(Arirang).
BTS announced the hosting of "BTS POP-UP: ARIRANG" at 9 a.m. on the 10th via the global superfans platform Weverse. The pop-up will be based at two locations, Shinsegae Department Store Main Store The Heritage and HYBE headquarters in Yongsan-gu, Seoul, and will operate from 1 p.m. on March 20 through 8:30 p.m. on April 12. On-site visits will be conducted through the Weverse Spot advance reservation system to ensure a pleasant viewing experience.
A notable aspect of the pop-up is the collaboration with the National Museum Foundation of Korea (NMF). In keeping with the album title "ARIRANG," BTS will present merch. that modernly reinterprets the aesthetics of Korean tradition. Produced in partnership with the National Museum Foundation of Korea's product brand "MU:DS," the collaboration aims to promote the value of Korean culture to the world. In addition to the collaborative items, a variety of products including hoodies and ball caps are prepared, raising expectations.
On the 12th, pre-sales of some items will begin on the Weverse Shop, and from the 20th all items will be available for purchase. On the comeback day, the 20th, the collaborative merch. will be available to see in person at the product hall inside the National Museum of Korea. Detailed information regarding the sales schedule can be found on Weverse.
Meanwhile, "ARIRANG" is a record that contains the group's identity and deep feelings of love. On the global audio and music streaming platform Spotify, it ranked number one on the "Countdown Charts Global" for seven consecutive weeks (as of March 4), and pre-save numbers exceeded 4 million as of the 7th, drawing intense interest from music fans worldwide. "ARIRANG" will be released at 1 p.m. on March 20.
[photo] BigHit Music
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