AtHeart heated up comeback excitement with concept photos that capture a cool and hip charm.
AtHeart posted concept photos for the digital single 'Shut Up(셧업)', shot entirely on location in Los Angeles (LA), on its official social media on the 24th.
In the released photos, AtHeart stands confidently in an exotic-feeling space. Under the open sky, bold styling that highlights each member's individuality evokes a cool charm like movie protagonists.
In particular, AtHeart leaves a strong impression of the group's presence with confident looks and attitudes even in natural everyday moments. Focusing on capturing AtHeart living and breathing in real spaces, they emphasized boldness and honesty up front, raising expectations for the visual synergy the members will achieve.
"Shut Up" is a pop R&B track based on a sophisticated retro punk bounce, expressing a confident attitude that focuses on instantaneous intuition and conviction instead of complex explanations. Within its catchy melodic structure, listeners can encounter AtHeart's direct charm where "actions" take precedence over "words."
Leading with this double single for a full-scale comeback, AtHeart opens a new chapter with "Shut Up." They are preparing comeback warm-ups by conveying a more solid team energy across music, visuals and storytelling. Through collaborations with global creators, AtHeart will continue an organic narrative flow, expand the group's identity and offer another surprise to music fans around the world.
AtHeart's digital single "Shut Up" will be released on music platforms worldwide at 6 p.m. on the 26th. AtHeart will follow with another single, "Butterfly Doors(버터플라이 도어스)", on March 11 as part of the comeback.
[Photo] Provided by Titan Contents.
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