ODDWAVE rookie boy group DAILY:DIRECTION (D:D) is heating up excitement for their debut.
DAILY:DIRECTION (Jang Yoon-seok, Im Ji-hwan, Kim Joo-hyung, Lee Won-woo, E-VAN, EN KIM) on the 16th at 6 p.m. posted on their official social media the single album 'FIRST:DELIVERY' and released the music video teaser for the title track "ROOMBADOOMBA".
In the released teaser video, DAILY:DIRECTION drew attention with scenes ranging from lying on the road after throwing themselves down to running recklessly. Even in the short teaser, the members' dynamic movements and tasteful direction combined to clearly imprint the group's distinctive energy and vibe.
In particular, the members ran to a place where the youngest member Jang Yoon-seok was standing alone on a bridge, drawing attention. The scene then crossed with an image of an angel to complete a symbolic moment, arousing curiosity about its meaning.
The music video teaser for the title track "ROOMBADOOMBA" is content that offers a glimpse of the beginning of the story DAILY:DIRECTION will present. The video captures scenes in which the members stand at the center of events as the flow moves from a kitschy fairy-tale world to reality, raising expectations for future story development.
The team name DAILY:DIRECTION carries the meaning that "daily choices accumulate to make each person's direction." Rather than following a set answer, the group positions their core narrative as a story of making their own path through trial and error and the process of choices.
The agency ODDWAVE was founded centered on creative director Park So-hee, chief creative officer, who participated in numerous major K-pop projects such as aespa, LE SSERAFIM, Stray Kids, and ZEROBASEONE, and is a newly established creative production that will present a new K-pop creative vision through its first debut group DAILY:DIRECTION.
Meanwhile, DAILY:DIRECTION will release the single album 'FIRST:DELIVERY' on the 23rd at 6 p.m., and will hold a fan showcase at YES24 Wonder Rock Hall on the same day at 8 p.m.
[Photo] ODDWAVE
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